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Pureclarity SaaS Business Appoints Rachel Swann As Their New Commercial Director

Rachel brings a wealth of experience of helping SaaS companies grow

York based SaaS ecommerce personalisation platform provider, PureClarity, has appointed Rachel Swann as their new Commercial Director.

With senior executive commercial martech SaaS and data experience over 15 years, Rachel has previously been responsible for all revenue generating activities across various industries including 3radical and Hive, direct to companies and also via agencies – at all stages of the customer life cycle.

Ross Miller, Chairman of PureClarity, is delighted with the appointment: “We are very excited to welcome Rachel to the PureClarity team. Not only will Rachel bring a tighter focus on customer relationship quality to our sales team, helping us grow into new market verticals, but also be a great role model for our employees and all partners who come into contact with her. We look forward to see Rachel help showcase PureClarity as the ideal ecommerce personalisation solution for growing online retailers today.”

Rachel is an accomplished leader in the field of effective customer and audience engagement and will equip PureClarity to further improve engagement with their new and existing customers and consumers by developing the company’s commercial strategy. In addition, Rachel’s acute business development will support PureClarity in their strategic growth in the UK and overseas.