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emerchantpay launches card issuing solution so European businesses can create bespoke payment cards

emerchantpay, a leading payment service provider, today launches its issuing solution across Europe. The service enables businesses to create, manage, and distribute virtual and physical payment cards to their customers, offering greater flexibility and control over card transactions.      

Businesses in the United Kingdom and Europe can use the solution to create and issue their own branded debit and pre-paid cards, physical or virtual, in just seconds. With total control over fund transfers, limits, real-time authorisation workflows and multiple currencies supported, emerchantpay’s card issuing is empowering businesses to open new lines of revenue and scale at speed. 

Available through a single API integration, businesses can leverage cardholder know your customer (KYC), approvals, advanced fraud prevention and automated renewals, all managed via emerchantpay’s card issuing API.

The solution provides robust back office portal for card programme managers and also works seamlessly with emerchantpay’s broad suite of products so that businesses can manage their card issuing programme alongside payments, fraud prevention, global payment methods, reporting and reconciliation. This launch also means that emerchantpay’s current user base gains access to card issuing.

Jon Horddal, Chief Product Officer at emerchantpay, said: “From fintechs to iGaming operators, insurance firms and many other businesses can use our new card issuing service to offer their cardholders streamlined card issuing services and help them simplify payments. As a rapidly growing payments company, designing a fast, transparent and secure card issuing programme is integral. We’re looking forward to enabling businesses across the UK and Europe to build smarter by making use of our forward-thinking solution offering and our many years of experience in the global payment landscape.”