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British company scoops prestigious award from software giant Microsoft

Preact, a leading provider of CRM solutions for small to mid-sized businesses, has been awarded Microsoft Business Applications Inner Circle status for 2021/2022.

Membership in this elite group is based on sales achievements that rank Preact in the top echelon of Microsoft’s global network of partners.

This is the fourth consecutive year the company, based in Maidenhead, Berkshire, has received the Inner Circle accolade which is conferred on less than 1% of Microsoft partners worldwide.

Inner Circle members have performed to a high standard of excellence by delivering valuable solutions that help organisations achieve increased success.

Selom Bulla, Preact’s managing director, said: “The entire Preact team feels incredibly proud to have once again received this prestigious honour.

“The award is testament to the hard work of everyone here and recognises our commitment to delivering the highest level of service to our clients, whilst putting people, purpose, and value at the centre of everything we do.

“We thank Microsoft for the recognition, our clients for choosing to work with us and the continued efforts of our team who have made this possible.

“Being part of the Inner Circle reflects the depth of expertise and knowledge across our business in helping organisations intelligently connect their data and processes using the Microsoft Power Platform and Dynamics 365.

“Inner Circle status also means that our clients will benefit from our direct relationships with the global Microsoft Business Applications leadership team and be confident that they are working with one of the very best partners in the world – as endorsed by Microsoft!”

Cecilia Flombaum, Microsoft Business Applications Ecosystem Lead, said: “In a year of deep business transformation for every company and every industry on the planet, it is extremely rewarding to be able to recognize Microsoft Business Applications partners from every corner of the world that accelerated our joint customers’ digital transformation and drove unsurpassed customer success.

“Our Inner Circle members are chosen based on their business performance as well as capabilities as an organization, whether that’s creating IP, developing solutions, or having an industry leading focus on digital transformation.

“Microsoft is honoured to recognize Preact for their achievements this past year, their dedication to our customers, and their innovation around the Microsoft Cloud.”

Preact helps clients improve customer relationships, accelerate digital transformation and increase productivity through Dynamics 365 and solutions built on the Microsoft Power Platform. By collaborating with the teams at Microsoft, Preact maintains a strong expertise across the Microsoft platform to provide innovative solutions and drive customer success.

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